Wednesday, August 21, 2019

Customers Can Sense the Attitude of Your business

There seems to be too much ho-hum selling going on today. There are too many businesses that just don't get the fact that enthusiasm is contagious and as a business owner or manager, you have to infect everyone with a good dose of excitement.

How do you get everyone in your company excited?

Here's how to get UN-excited. Tell yourself you are a loser. Tell yourself you hate what you do. Tell yourself your company just can’t get it right. Tell yourself you never got any of the breaks. Tell yourself the competition is ruthless. Tell yourself that everybody buys on price. Tell yourself that your marketing area is saturated and there are no customers.

Do you know what ninety-five percent of everyone in prison were told over and over again as they were growing up: "You are going to end up in prison someday?" Think about it. Over and over again they were told they were going to end up in prison someday. What if they were told something different? What if they were told over and over again that they might be in a little trouble right now, but they will get past it? What if they were told that they were going to grow up and be successful? Would that make a difference?

The stuff you put in your mind is what controls your actions. So to get excited up you have to put things in your mind that will get you excited and passionate about what you do for a living.

Put this affirmation in your mind. Carry it around with you and watch the difference...


“I am excited! I stay focused on all the good things I have to be excited about. I am excited about my career, my opportunities, and my challenges. My excitement drives me to do everything with energy and enthusiasm. My mind is focused fully on what I am doing, and I am able to get things done by telling myself to “DO IT NOW”. I am excited and act enthusiastic and everyone around me catches it. Every time I see someone I know or meet someone new I am excited and enthusiastic about seeing them. By being enthusiastic, excited and full of energy I am a more valuable person. Energy and enthusiasm guarantee my success as well as the success of my business. Energy, passion, and enthusiasm will attract customers and sales to me. This energy will be like a magnet and attract bigger customers and larger orders to me. I am going to give everything I have to everything I do.”

Don't be a daydreamer. Don't wish you were somewhere else doing something different. Life is what it is. For whatever reason, you are where you are right now, so you have to deal with it.

Keep this quote on your dashboard or on your bulletin board:

"My job is not to see what lies dimly at a distance, but to do what lies clearly at hand!"

That means there is no getting around it... you have to make the prospecting call, send the email, mail the letter, take care of the follow-up and keep going.

Forget about whether you feel like it or not. Actions come before feelings. ACT enthusiastic, and your feelings will follow. If you wait until you FEEL jacked up, you will be like the woman sitting on the park bench who turned into a skeleton waiting for the perfect man. It ain't gonna happen!

Here is another way to stay excited about what you are doing. Make training a DAILY part of your schedule.

Spend time EVERYDAY learning something new about your business. Get excited about sharing news and information with your employees and customers. In other words, start acting like you mean business. There is no excuse not to! Don't think it is up to the company to train you. It is up to you. Take responsibility. Invest in yourself. Read a book, take a course, listen to an audio CD, read your marketing product sheets.

The bottom line. Learn something new today. Make something happen. Call someone. Call you last 20 customers just to say “thank you” Stop whining. No one said it was going to be easy! Your customers need help in making good decisions. Go help them make the decision to buy from you and your restaurant, hotel, store or shop by being excited, enthusiastic and appreciative of their business! Let them know you really care!

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